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Ahrefs vs Moz Pricing Comparison
Comparing historical price movements, current plan features, and price change logs for Ahrefs and Moz.
Ahrefs
Full Ahrefs history →53 dated pricing states tracked since 2015. Entry pricing in the latest mapped state starts at $27/mo.
24 dated pricing states tracked since 2016. Entry pricing in the latest mapped state starts at $99/mo.
Coverage last checked Ahrefs: 2026-09-09; Moz: 2026-08-04. Verify current offers on the vendors' pricing page and pricing page. Read the methodology and limitations.
Executive pricing summary
SaasTrack has logged historical pricing snapshots for both Ahrefs and Moz in the SEO software category. Currently, Ahrefs entry pricing starts at $27/mo across 12 plans, while Moz entry pricing starts at $99/mo across 4 plans. Over the tracking period, Ahrefs has recorded 200 price adjustments compared to 200 for Moz.
Ahrefs vs Moz Key Metrics Table
| Comparison Metric | Ahrefs | Moz |
|---|---|---|
| Starting Entry Price | $27/mo | $99/mo |
| Active Plan Count | 12 plans | 4 plans |
| Logged Price Changes | 200 changes | 200 changes |
| Tracking Since | 2015 | 2016 |
| Market Category | SEO | SEO |
Merged Price History Chart
Ahrefsvs
MozUnified Price Chart
Ahrefs is blue. Moz is orange. Filter by window and plan with the controls below.
latest · 2027-01-04
Moz: Enterprise — quoted on request, never listed with a price.
Ahrefs plans today
Starter
$29 /mo
Lite
$129 /user/mo
- Projects: 5 projects
- Crawl credits: 100,000 credits
- Tracked keywords: 750 keywords
- Historical data: 6 months
Standard
$249 /user/mo
- Projects: 20 projects
- Crawl credits: 500,000 credits
- Tracked keywords: 2,000 keywords
- Historical data: 2 years
Advanced
$449 /user/mo
- Projects: 50 projects
- Crawl credits: 1,500,000 credits
- Tracked keywords: 5,000 keywords
- Historical data: 5 years
Enterprise
Contact sales
API access · SSO & enterprise-grade security
Pricing timeline53 changes since Dec 2015
Todaylive prices
Moz plans today
Standard
$99 /user/mo
$79/user/mo billed yearly
- users: 1
- tracked keywords: 300 per month
- tracked sites: 3
- pages crawled: 400,000 per month
AI Overviews by Keyword · AI Visibility Dashboard · AI Content Briefs · Weekly Prompt Tracking · Tracked Prompts · AI Prompt Suggestions · Tracked AI Models
Medium
$179 /user/mo
$143/user/mo billed yearly
- users: 2
- tracked keywords: 1,500 per month
- tracked sites: 10
- pages crawled: 2,000,000 per month
AI Visibility Dashboards · AI Overviews by Keyword · AI Content Briefs · Weekly Prompt Tracking · Tracked Prompts · AI Prompt Suggestions · Tracked AI Models
Large
$299 /user/mo
$239/user/mo billed yearly
- users: 3
- tracked keywords: 3,000 per month
- tracked sites: 25
- pages crawled: 5,000,000 per month
AI Visibility Dashboards · AI Overviews by Keyword · AI Content Briefs · Weekly Prompt Tracking · Tracked Prompts · AI Prompt Suggestions · Tracked AI Models
Enterprise
Contact sales
Pricing timeline24 changes since Feb 2016
Todaylive prices
Ahrefs recent price changes
Ahrefs change log
| When | Event | What changed |
|---|---|---|
| 2026-05-04 | Plan added | Free at 0 |
| 2026-01-01 | Billing changed | Lite: flat → per_seat |
Moz recent price changes
Moz change log
| When | Event | What changed |
|---|---|---|
| 2026-04-25 | Billing changed | Standard: flat → per_seat |
| 2026-04-25 | Billing changed | Medium: flat → per_seat |
Frequently asked questions
Which is cheaper, Ahrefs or Moz?
Entry pricing for Ahrefs starts at $27/mo, while Moz entry pricing starts at $99/mo. Check the interactive timeline chart above to compare plan features and seat pricing side by side.
How frequently do Ahrefs and Moz adjust their prices?
SaasTrack has logged 200 price modifications for Ahrefs since 2015 and 200 price modifications for Moz since 2016.
Can I track future price increases for Ahrefs and Moz?
Yes, creating a free account on SaasTrack allows you to set automated watchlist alerts whenever Ahrefs, Moz, or other competitors update their plans.
Are historical price change logs free to view for Ahrefs vs Moz?
Yes! All historical pricing charts, active plan feature breakdowns, and change logs for both Ahrefs and Moz are 100% free to view on SaasTrack without creating an account.
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