Free
Free
Ideal entry point for creators and marketers
HeyGen vs Pictory Pricing Comparison
Comparing historical price movements, current plan features, and price change logs for HeyGen and Pictory.
HeyGen
Full HeyGen history →27 dated pricing states tracked since 2023. Entry pricing in the latest mapped state starts at $29/mo.
Pictory
Full Pictory history →13 dated pricing states tracked since 2021. Entry pricing in the latest mapped state starts at $29/mo.
Coverage last checked HeyGen: 2026-07-23; Pictory: 2026-03-05. Verify current offers on the vendors' pricing page and pricing page. Read the methodology and limitations.
Executive pricing summary
SaasTrack has logged historical pricing snapshots for both HeyGen and Pictory in the AI Video software category. Currently, HeyGen entry pricing starts at $29/mo across 5 plans, while Pictory entry pricing starts at $29/mo across 4 plans. Over the tracking period, HeyGen has recorded 200 price adjustments compared to 200 for Pictory.
HeyGen vs Pictory Key Metrics Table
| Comparison Metric | HeyGen | Pictory |
|---|---|---|
| Starting Entry Price | $29/mo | $29/mo |
| Active Plan Count | 5 plans | 4 plans |
| Logged Price Changes | 200 changes | 200 changes |
| Tracking Since | 2023 | 2021 |
| Market Category | AI Video | AI Video |
Merged Price History Chart
HeyGenvsPictoryUnified Price Chart
HeyGen is blue. Pictory is orange. Filter by window and plan with the controls below.
latest · 2026-08-29
HeyGen: Enterprise — quoted on request, never listed with a price.
HeyGen plans today
Creator
$29 /mo
$24/mo billed yearly
- Custom Digital Twin: 1 twin
- Languages: 30 languages
Pro
$49 /mo
$41/mo billed yearly
- Video export resolution: 1,080 p
- Videos duration: 30 mins
Voice Cloning
Business
$149 /seat/mo
$119/seat/mo billed yearly
- Additional Seats: 20 USD/seat/month
- Custom Digital Twins: 5 Digital Twins
Enterprise
Contact sales
Studio-quality video creation custom to your business needs
Pricing timeline27 changes since Mar 2023
Todaylive prices
Pictory plans today
Starter
$29 /1 User/mo
$25/1 User/mo billed yearly
- AI Credits: 100 credits
- Video minutes: 200 minutes
- ElevenLab's AI voices: 60 minutes
- Storage: 5 GB
- Brand Kit: 1 kit
Basic AI Tools · No watermark
Professional
$59 /1 User/mo
$35/1 User/mo billed yearly
- AI Credits: 500 credits
- Video minutes: 600 minutes
- ElevenLab's AI voices: 120 minutes
- Brand Kits: 5 kits
- Storage: 20 GB
Video summarizations · Advanced AI Tools
Team
$199 /3+ Users/mo
$119/3+ Users/mo billed yearly
- AI Credits: 2,400 credits
- Video minutes: 1,800 minutes
- ElevenLab's AI voices: 240 minutes
- Brand Kits: 10 kits
- Storage: 100 GB
Team workspace
Enterprise
Contact sales
Video minutes · Brand Kits · Storage · Dedicated success manager
Pricing timeline13 changes since Nov 2021
Todaylive prices
HeyGen recent price changes
HeyGen change log
Pictory recent price changes
Pictory change log
| When | Event | What changed |
|---|---|---|
| 2026-03-05 | Price up | Starter: 25 → 29 (monthly) |
| 2026-03-05 | Price up | Starter: 19 → 25 (annual) |
| 2026-03-05 | Price up | Professional: 29 → 35 (annual) |
Frequently asked questions
Which is cheaper, HeyGen or Pictory?
Entry pricing for HeyGen starts at $29/mo, while Pictory entry pricing starts at $29/mo. Check the interactive timeline chart above to compare plan features and seat pricing side by side.
How frequently do HeyGen and Pictory adjust their prices?
SaasTrack has logged 200 price modifications for HeyGen since 2023 and 200 price modifications for Pictory since 2021.
Can I track future price increases for HeyGen and Pictory?
Yes, creating a free account on SaasTrack allows you to set automated watchlist alerts whenever HeyGen, Pictory, or other competitors update their plans.
Are historical price change logs free to view for HeyGen vs Pictory?
Yes! All historical pricing charts, active plan feature breakdowns, and change logs for both HeyGen and Pictory are 100% free to view on SaasTrack without creating an account.
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