SaasTrack has logged historical pricing snapshots for both Moz and Ahrefs in the SEO software category. Currently, Moz entry pricing starts at $99/mo across 4 plans, while Ahrefs entry pricing starts at $27/mo across 12 plans. Over the tracking period, Moz has recorded 200 price adjustments compared to 200 for Ahrefs.
Moz vs Ahrefs Key Metrics Table
Comparison Metric
Moz
Ahrefs
Starting Entry Price
$99/mo
$27/mo
Active Plan Count
4 plans
12 plans
Logged Price Changes
200 changes
200 changes
Tracking Since
2016
2015
Market Category
SEO
SEO
Merged Price History Chart
MozvsAhrefsUnified Price Chart
Moz is blue. Ahrefs is orange. Filter by window and plan with the controls below.
latest · 2027-01-04
Moz: Enterprise — quoted on request, never listed with a price.
Moz plans today
Standard
$99 /user/mo
$79/user/mo billed yearly
flat
users: 1
tracked keywords: 300 per month
tracked sites: 3
pages crawled: 400,000 per month
AI Overviews by Keyword · AI Visibility Dashboard · AI Content Briefs · Weekly Prompt Tracking · Tracked Prompts · AI Prompt Suggestions · Tracked AI Models
Medium
$179 /user/mo
$143/user/mo billed yearly
flat
users: 2
tracked keywords: 1,500 per month
tracked sites: 10
pages crawled: 2,000,000 per month
AI Visibility Dashboards · AI Overviews by Keyword · AI Content Briefs · Weekly Prompt Tracking · Tracked Prompts · AI Prompt Suggestions · Tracked AI Models
Large
$299 /user/mo
$239/user/mo billed yearly
flat
users: 3
tracked keywords: 3,000 per month
tracked sites: 25
pages crawled: 5,000,000 per month
AI Visibility Dashboards · AI Overviews by Keyword · AI Content Briefs · Weekly Prompt Tracking · Tracked Prompts · AI Prompt Suggestions · Tracked AI Models
Enterprise
Contact sales
quote
Pricing timeline24 changes since Feb 2016
Today·live prices
201720182019202020212022202320242025Today
Ahrefs plans today
Webmaster Tools
Free
flat
Free limited access to Site Explorer & Site Audit
Starter
$29 /mo
flat
Lite
$129 /user/mo
per seat
Projects: 5 projects
Crawl credits: 100,000 credits
Tracked keywords: 750 keywords
Historical data: 6 months
Standard
$249 /user/mo
per seat
Projects: 20 projects
Crawl credits: 500,000 credits
Tracked keywords: 2,000 keywords
Historical data: 2 years
Advanced
$449 /user/mo
per seat
Projects: 50 projects
Crawl credits: 1,500,000 credits
Tracked keywords: 5,000 keywords
Historical data: 5 years
Enterprise
Contact sales
quote
API access · SSO & enterprise-grade security
Pricing timeline53 changes since Dec 2015
Today·live prices
2016201720182019202020212022202320242025Today
Moz recent price changes
Moz change log
When
Event
What changed
2026-04-25
Billing changed
Standard: flat → per_seat
2026-04-25
Billing changed
Medium: flat → per_seat
Ahrefs recent price changes
Ahrefs change log
When
Event
What changed
2026-05-04
Plan added
Free at 0
2026-01-01
Billing changed
Lite: flat → per_seat
Frequently asked questions
Which is cheaper, Moz or Ahrefs?
Entry pricing for Moz starts at $99/mo, while Ahrefs entry pricing starts at $27/mo. Check the interactive timeline chart above to compare plan features and seat pricing side by side.
How frequently do Moz and Ahrefs adjust their prices?
SaasTrack has logged 200 price modifications for Moz since 2016 and 200 price modifications for Ahrefs since 2015.
Can I track future price increases for Moz and Ahrefs?
Yes, creating a free account on SaasTrack allows you to set automated watchlist alerts whenever Moz, Ahrefs, or other competitors update their plans.
Are historical price change logs free to view for Moz vs Ahrefs?
Yes! All historical pricing charts, active plan feature breakdowns, and change logs for both Moz and Ahrefs are 100% free to view on SaasTrack without creating an account.
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