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Hotjar vs Fathom Analytics Pricing Comparison

Comparing historical price movements, current plan features, and price change logs for Hotjar and Fathom Analytics.

10 dated pricing states tracked since 2016. Entry pricing in the latest mapped state starts at $31/mo.

9 dated pricing states tracked since 2019. Entry pricing in the latest mapped state starts at $45/mo.

Coverage last checked Hotjar: 2026-08-04; Fathom Analytics: 2026-07-11. Verify current offers on the vendors' pricing page and pricing page. Read the methodology and limitations.

Executive pricing summary

SaasTrack has logged historical pricing snapshots for both Hotjar and Fathom Analytics in the Analytics software category. Currently, Hotjar entry pricing starts at $31/mo across 8 plans, while Fathom Analytics entry pricing starts at $45/mo across 1 plans. Over the tracking period, Hotjar has recorded 102 price adjustments compared to 157 for Fathom Analytics.

Hotjar vs Fathom Analytics Key Metrics Table
Comparison MetricHotjarFathom Analytics
Starting Entry Price$31/mo$45/mo
Active Plan Count8 plans1 plans
Logged Price Changes102 changes157 changes
Tracking Since20162019
Market CategoryAnalyticsAnalytics

Merged Price History Chart

HotjarvsFathom AnalyticsUnified Price Chart

Hotjar is blue. Fathom Analytics is orange. Filter by window and plan with the controls below.

latest · 2026-11-18

Fathom Analytics: Over 25,000,000 pageviews, Over 25,000,000 data points, Enterprise / Custom — quoted on request, never listed with a price.

Hotjar plans today

BASIC

Free
flat
  • Track daily sessions: 35 sessions

Unlimited heatmaps

PLUS

$31 /mo
flat
  • Track daily sessions: 100 sessions

Business

$79 /sessions/mo
tiered
  • Track daily sessions: 500 sessions

Scale

$170 /sessions/mo
tiered
  • Track daily sessions: 500 sessions
Pricing timeline11 changes since Dec 2016

Todaylive prices

Fathom Analytics plans today

Up to 500,000 pageviews

$45 /pageviews/mo
$37.50/pageviews/mo billed yearly
usage
  • Sites included: 50 sites
  • Analytics API: 600 requests per hour

Forever data retention · Shared dashboards · Ecommerce and event tracking

Pricing timeline9 changes since Nov 2019

Todaylive prices

Hotjar recent price changes

Hotjar change log
WhenEventWhat changed
2025-07-11Price downPlus: 39 → 31 (monthly)
2025-07-11Price downScale: 213 → 170 (monthly)
2025-07-11Price downBusiness: 99 → 79 (monthly)

Fathom Analytics recent price changes

Fathom Analytics change log
WhenEventWhat changed
2026-07-11Price downUp to 500,000 pageviews: 450 → 37.50 (annual)
2026-07-11Billing changedUp to 500,000 pageviews: tiered → usage
2026-07-11Plan removedUp to 100,000 pageviews
2026-07-11Plan removedUp to 200,000 pageviews

Frequently asked questions

Which is cheaper, Hotjar or Fathom Analytics?

Entry pricing for Hotjar starts at $31/mo, while Fathom Analytics entry pricing starts at $45/mo. Check the interactive timeline chart above to compare plan features and seat pricing side by side.

How frequently do Hotjar and Fathom Analytics adjust their prices?

SaasTrack has logged 102 price modifications for Hotjar since 2016 and 157 price modifications for Fathom Analytics since 2019.

Can I track future price increases for Hotjar and Fathom Analytics?

Yes, creating a free account on SaasTrack allows you to set automated watchlist alerts whenever Hotjar, Fathom Analytics, or other competitors update their plans.

Are historical price change logs free to view for Hotjar vs Fathom Analytics?

Yes! All historical pricing charts, active plan feature breakdowns, and change logs for both Hotjar and Fathom Analytics are 100% free to view on SaasTrack without creating an account.

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