How often do Hotjar and FullStory change their prices?

SaasTrack has recorded 102 historical price updates for Hotjar and 95 historical updates for FullStory.

Where can I see the pricing history comparison for Hotjar vs FullStory?

You can view the interactive price history timeline, active plan feature breakdown, and historical change log comparison for Hotjar and FullStory free on SaasTrack.

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Hotjar vs FullStory Pricing Comparison

Comparing historical price movements, current plan features, and price change logs for Hotjar and FullStory.

Hotjar

Full Hotjar history →

10 dated pricing states tracked since 2016. Entry pricing in the latest mapped state starts at $31/mo.

FullStory

Full FullStory history →

10 dated pricing states tracked since 2015. Entry pricing in the latest mapped state starts at Custom / Quote.

Coverage last checked Hotjar: 2026-08-04; FullStory: 2026-08-04. Verify current offers on the vendors' pricing page and pricing page. Read the methodology and limitations.

Executive pricing summary

SaasTrack has logged historical pricing snapshots for both Hotjar and FullStory in the Analytics software category. Currently, Hotjar entry pricing starts at $31/mo across 8 plans, while FullStory entry pricing starts at Custom / Quote across 5 plans. Over the tracking period, Hotjar has recorded 102 price adjustments compared to 95 for FullStory.

Hotjar vs FullStory Key Metrics Table

Comparison Metric	Hotjar	FullStory
Starting Entry Price	$31/mo	Custom / Quote
Active Plan Count	8 plans	5 plans
Logged Price Changes	102 changes	95 changes
Tracking Since	2016	2015
Market Category	Analytics	Analytics

Merged Price History Chart

HotjarvsFullStoryUnified Price Chart

Hotjar is blue. FullStory is orange. Filter by window and plan with the controls below.

latest · 2026-12-07

FullStory: Custom Pricing, 500K+ sessions/mo — quoted on request, never listed with a price.

Hotjar plans today

BASIC

Free

flat

Track daily sessions: 35 sessions

Unlimited heatmaps

PLUS

$31 /mo

flat

Track daily sessions: 100 sessions

Business

$79 /sessions/mo

tiered

Track daily sessions: 500 sessions

Scale

$170 /sessions/mo

tiered

Track daily sessions: 500 sessions

Pricing timeline11 changes since Dec 2016

Todaylive prices

FullStory plans today

Free

free

data retention: 12 months
sessions: 30,000 sessions

Basic analytics · Session Replay · Debugging tools

Advanced

Free

flat

Live Session Viewing · Conversion Maps · StoryAI Summaries · Retention Analysis · mobile users · Workflow and Collaboration · Mobile Analytics · Metric Alerts

Enterprise

Free

flat

Security Compliance · custom features · Data Quality Monitoring · Multi-Organization Management · AI-Powered Fullcapture · Data Ecosystem · Recommendations · sessions

Business

Free

flat

users: 10 users
sessions: 30,000 sessions

Co-Browsing · Data Management & Access · Customizable Dashboards · Heatmaps · Session Replay · Developer Tools · User Segmentation · Session Insights

Custom Pricing

Contact sales

quote

Pricing timeline10 changes since Mar 2015

Todaylive prices

Hotjar recent price changes

Hotjar change log

When	Event	What changed
2025-07-11	Price down	Plus: 39 → 31 (monthly)
2025-07-11	Price down	Scale: 213 → 170 (monthly)
2025-07-11	Price down	Business: 99 → 79 (monthly)

FullStory recent price changes

FullStory change log

When	Event	What changed
2019-07-16	Plan added	Business at 849

Frequently asked questions

Which is cheaper, Hotjar or FullStory?

Entry pricing for Hotjar starts at $31/mo, while FullStory entry pricing starts at Custom / Quote. Check the interactive timeline chart above to compare plan features and seat pricing side by side.

How frequently do Hotjar and FullStory adjust their prices?

SaasTrack has logged 102 price modifications for Hotjar since 2016 and 95 price modifications for FullStory since 2015.

Can I track future price increases for Hotjar and FullStory?

Yes, creating a free account on SaasTrack allows you to set automated watchlist alerts whenever Hotjar, FullStory, or other competitors update their plans.

Are historical price change logs free to view for Hotjar vs FullStory?

Yes! All historical pricing charts, active plan feature breakdowns, and change logs for both Hotjar and FullStory are 100% free to view on SaasTrack without creating an account.

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