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Hotjar vs Mixpanel Pricing Comparison

Comparing historical price movements, current plan features, and price change logs for Hotjar and Mixpanel.

10 dated pricing states tracked since 2016. Entry pricing in the latest mapped state starts at $31/mo.

10 dated pricing states tracked since 2015. Entry pricing in the latest mapped state starts at Custom / Quote.

Coverage last checked Hotjar: 2026-08-04; Mixpanel: 2026-08-04. Verify current offers on the vendors' pricing page and pricing page. Read the methodology and limitations.

Executive pricing summary

SaasTrack has logged historical pricing snapshots for both Hotjar and Mixpanel in the Analytics software category. Currently, Hotjar entry pricing starts at $31/mo across 8 plans, while Mixpanel entry pricing starts at Custom / Quote across 3 plans. Over the tracking period, Hotjar has recorded 102 price adjustments compared to 147 for Mixpanel.

Hotjar vs Mixpanel Key Metrics Table
Comparison MetricHotjarMixpanel
Starting Entry Price$31/moCustom / Quote
Active Plan Count8 plans3 plans
Logged Price Changes102 changes147 changes
Tracking Since20162015
Market CategoryAnalyticsAnalytics

Merged Price History Chart

HotjarvsMixpanelUnified Price Chart

Hotjar is blue. Mixpanel is orange. Filter by window and plan with the controls below.

latest · 2026-12-08

Mixpanel: High volume — quoted on request, never listed with a price.

Hotjar plans today

BASIC

Free
flat
  • Track daily sessions: 35 sessions

Unlimited heatmaps

PLUS

$31 /mo
flat
  • Track daily sessions: 100 sessions

Business

$79 /sessions/mo
tiered
  • Track daily sessions: 500 sessions

Scale

$170 /sessions/mo
tiered
  • Track daily sessions: 500 sessions
Pricing timeline11 changes since Dec 2016

Todaylive prices

Mixpanel plans today

Free

Free
free
  • session replays: 10,000 session replays
  • monthly events: 1,000,000 events

Core funnels & retention analysis · Self-serve analytics

Growth

Contact sales
tiered
  • session replays: 500,000 session replays
  • monthly events: 20,000,000 events

Funnels, cohorts · Behavioral cohorts & multi-touch attribution · Unlimited saved metrics

Enterprise

Contact sales
quote

customizable session replay volumes · Advanced analytics · Dedicated account support · Feature flags & experimentation · monthly events · Full digital analytics platform · Anomaly detection & root cause analysis · Security controls & priority support

Pricing timeline12 changes since Feb 2015

Todaylive prices

Hotjar recent price changes

Hotjar change log
WhenEventWhat changed
2025-07-11Price downPlus: 39 → 31 (monthly)
2025-07-11Price downScale: 213 → 170 (monthly)
2025-07-11Price downBusiness: 99 → 79 (monthly)

Mixpanel recent price changes

Mixpanel change log

Frequently asked questions

Which is cheaper, Hotjar or Mixpanel?

Entry pricing for Hotjar starts at $31/mo, while Mixpanel entry pricing starts at Custom / Quote. Check the interactive timeline chart above to compare plan features and seat pricing side by side.

How frequently do Hotjar and Mixpanel adjust their prices?

SaasTrack has logged 102 price modifications for Hotjar since 2016 and 147 price modifications for Mixpanel since 2015.

Can I track future price increases for Hotjar and Mixpanel?

Yes, creating a free account on SaasTrack allows you to set automated watchlist alerts whenever Hotjar, Mixpanel, or other competitors update their plans.

Are historical price change logs free to view for Hotjar vs Mixpanel?

Yes! All historical pricing charts, active plan feature breakdowns, and change logs for both Hotjar and Mixpanel are 100% free to view on SaasTrack without creating an account.

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