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Smartlook vs Fathom Analytics Pricing Comparison

Comparing historical price movements, current plan features, and price change logs for Smartlook and Fathom Analytics.

5 dated pricing states tracked since 2017. Entry pricing in the latest mapped state starts at $31/mo.

9 dated pricing states tracked since 2019. Entry pricing in the latest mapped state starts at $45/mo.

Coverage last checked Smartlook: 2022-06-29; Fathom Analytics: 2026-07-11. Verify current offers on the vendors' pricing page and pricing page. Read the methodology and limitations.

Executive pricing summary

SaasTrack has logged historical pricing snapshots for both Smartlook and Fathom Analytics in the Analytics software category. Currently, Smartlook entry pricing starts at $31/mo across 8 plans, while Fathom Analytics entry pricing starts at $45/mo across 1 plans. Over the tracking period, Smartlook has recorded 119 price adjustments compared to 157 for Fathom Analytics.

Smartlook vs Fathom Analytics Key Metrics Table
Comparison MetricSmartlookFathom Analytics
Starting Entry Price$31/mo$45/mo
Active Plan Count8 plans1 plans
Logged Price Changes119 changes157 changes
Tracking Since20172019
Market CategoryAnalyticsAnalytics

Merged Price History Chart

SmartlookvsFathom AnalyticsUnified Price Chart

Smartlook is blue. Fathom Analytics is orange. Filter by window and plan with the controls below.

latest · 2026-09-22

Smartlook: Ultimate, Custom package — quoted on request, never listed with a price; Fathom Analytics: Over 25,000,000 pageviews, Over 25,000,000 data points, Enterprise / Custom — quoted on request, never listed with a price.

Smartlook plans today

Free

Free
flat
  • Data history: 1 month

Startup

$39 /sessions/mo
tiered
  • Data history: 1 month
  • Event definitions: 4 events
  • Heatmaps: 10 heatmaps
  • Monthly sessions limit: 25,000 sessions

Business

$111 /sessions/mo
tiered
  • Data history: 3 months
  • Event definitions: 12 events
  • Monthly sessions limit: 200,000 sessions

Live chat support

Ultimate

Contact sales
quote

Custom Events · Custom Data retention

Pricing timeline5 changes since Apr 2017

Todaylive prices

Fathom Analytics plans today

Up to 500,000 pageviews

$45 /pageviews/mo
$37.50/pageviews/mo billed yearly
usage
  • Sites included: 50 sites
  • Analytics API: 600 requests per hour

Forever data retention · Shared dashboards · Ecommerce and event tracking

Pricing timeline9 changes since Nov 2019

Todaylive prices

Smartlook recent price changes

Smartlook change log
WhenEventWhat changed
2022-12-08Limit changedBusiness · Data history: 1 month → 3 months

Fathom Analytics recent price changes

Fathom Analytics change log
WhenEventWhat changed
2026-07-11Price downUp to 500,000 pageviews: 450 → 37.50 (annual)
2026-07-11Billing changedUp to 500,000 pageviews: tiered → usage
2026-07-11Plan removedUp to 100,000 pageviews
2026-07-11Plan removedUp to 200,000 pageviews

Frequently asked questions

Which is cheaper, Smartlook or Fathom Analytics?

Entry pricing for Smartlook starts at $31/mo, while Fathom Analytics entry pricing starts at $45/mo. Check the interactive timeline chart above to compare plan features and seat pricing side by side.

How frequently do Smartlook and Fathom Analytics adjust their prices?

SaasTrack has logged 119 price modifications for Smartlook since 2017 and 157 price modifications for Fathom Analytics since 2019.

Can I track future price increases for Smartlook and Fathom Analytics?

Yes, creating a free account on SaasTrack allows you to set automated watchlist alerts whenever Smartlook, Fathom Analytics, or other competitors update their plans.

Are historical price change logs free to view for Smartlook vs Fathom Analytics?

Yes! All historical pricing charts, active plan feature breakdowns, and change logs for both Smartlook and Fathom Analytics are 100% free to view on SaasTrack without creating an account.

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