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Smartlook vs FullStory Pricing Comparison

Comparing historical price movements, current plan features, and price change logs for Smartlook and FullStory.

5 dated pricing states tracked since 2017. Entry pricing in the latest mapped state starts at $31/mo.

10 dated pricing states tracked since 2015. Entry pricing in the latest mapped state starts at Custom / Quote.

Coverage last checked Smartlook: 2022-06-29; FullStory: 2026-08-04. Verify current offers on the vendors' pricing page and pricing page. Read the methodology and limitations.

Executive pricing summary

SaasTrack has logged historical pricing snapshots for both Smartlook and FullStory in the Analytics software category. Currently, Smartlook entry pricing starts at $31/mo across 8 plans, while FullStory entry pricing starts at Custom / Quote across 5 plans. Over the tracking period, Smartlook has recorded 119 price adjustments compared to 95 for FullStory.

Smartlook vs FullStory Key Metrics Table
Comparison MetricSmartlookFullStory
Starting Entry Price$31/moCustom / Quote
Active Plan Count8 plans5 plans
Logged Price Changes119 changes95 changes
Tracking Since20172015
Market CategoryAnalyticsAnalytics

Merged Price History Chart

SmartlookvsFullStoryUnified Price Chart

Smartlook is blue. FullStory is orange. Filter by window and plan with the controls below.

latest · 2026-12-07

Smartlook: Ultimate, Custom package — quoted on request, never listed with a price; FullStory: Custom Pricing, 500K+ sessions/mo — quoted on request, never listed with a price.

Smartlook plans today

Free

Free
flat
  • Data history: 1 month

Startup

$39 /sessions/mo
tiered
  • Data history: 1 month
  • Event definitions: 4 events
  • Heatmaps: 10 heatmaps
  • Monthly sessions limit: 25,000 sessions

Business

$111 /sessions/mo
tiered
  • Data history: 3 months
  • Event definitions: 12 events
  • Monthly sessions limit: 200,000 sessions

Live chat support

Ultimate

Contact sales
quote

Custom Events · Custom Data retention

Pricing timeline5 changes since Apr 2017

Todaylive prices

FullStory plans today

Free

Free
free
  • data retention: 12 months
  • sessions: 30,000 sessions

Basic analytics · Session Replay · Debugging tools

Advanced

Free
flat

Live Session Viewing · Conversion Maps · StoryAI Summaries · Retention Analysis · mobile users · Workflow and Collaboration · Mobile Analytics · Metric Alerts

Enterprise

Free
flat

Security Compliance · custom features · Data Quality Monitoring · Multi-Organization Management · AI-Powered Fullcapture · Data Ecosystem · Recommendations · sessions

Business

Free
flat
  • users: 10 users
  • sessions: 30,000 sessions

Co-Browsing · Data Management & Access · Customizable Dashboards · Heatmaps · Session Replay · Developer Tools · User Segmentation · Session Insights

Custom Pricing

Contact sales
quote
Pricing timeline10 changes since Mar 2015

Todaylive prices

Smartlook recent price changes

Smartlook change log
WhenEventWhat changed
2022-12-08Limit changedBusiness · Data history: 1 month → 3 months

FullStory recent price changes

FullStory change log
WhenEventWhat changed
2019-07-16Plan addedBusiness at 849

Frequently asked questions

Which is cheaper, Smartlook or FullStory?

Entry pricing for Smartlook starts at $31/mo, while FullStory entry pricing starts at Custom / Quote. Check the interactive timeline chart above to compare plan features and seat pricing side by side.

How frequently do Smartlook and FullStory adjust their prices?

SaasTrack has logged 119 price modifications for Smartlook since 2017 and 95 price modifications for FullStory since 2015.

Can I track future price increases for Smartlook and FullStory?

Yes, creating a free account on SaasTrack allows you to set automated watchlist alerts whenever Smartlook, FullStory, or other competitors update their plans.

Are historical price change logs free to view for Smartlook vs FullStory?

Yes! All historical pricing charts, active plan feature breakdowns, and change logs for both Smartlook and FullStory are 100% free to view on SaasTrack without creating an account.

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