Newsletter
- Email subscribers: 1,000 subscribers
- Limited automations: 1 basic Visual Automation
Email broadcasts · Landing pages & forms
Comparing historical price movements, current plan features, and price change logs for Kit and Mailchimp.
7 dated pricing states tracked since 2024. Entry pricing in the latest mapped state starts at $33/mo.

13 dated pricing states tracked since 2021. Entry pricing in the latest mapped state starts at $13/mo.
Coverage last checked Kit: 2026-07-11; Mailchimp: 2026-08-04. Verify current offers on the vendors' pricing page and pricing page. Read the methodology and limitations.
Executive pricing summary
SaasTrack has logged historical pricing snapshots for both Kit and Mailchimp in the Email Marketing software category. Currently, Kit entry pricing starts at $33/mo across 3 plans, while Mailchimp entry pricing starts at $13/mo across 4 plans. Over the tracking period, Kit has recorded 96 price adjustments compared to 193 for Mailchimp.
| Comparison Metric | Kit | Mailchimp |
|---|---|---|
| Starting Entry Price | $33/mo | $13/mo |
| Active Plan Count | 3 plans | 4 plans |
| Logged Price Changes | 96 changes | 193 changes |
| Tracking Since | 2024 | 2021 |
| Market Category | Email Marketing | Email Marketing |
Merged Price History Chart
Kit is blue. Mailchimp is orange. Filter by window and plan with the controls below.
Kit plans today
Email broadcasts · Landing pages & forms
Email sequences · A/B test subject lines · Visual Automations
Subscriber Signals · Users · Newsletter referral system
Todaylive prices
Mailchimp plans today
1 seat · 1 audience
Remove Mailchimp branding · 24/7 email & chat support · Email scheduling · Limited email templates
Automations · Robust reporting & analytics · AI writing & design tools
Dedicated onboarding specialist · Priority support · Unlimited seats
Todaylive prices
Kit recent price changes
| When | Event | What changed |
|---|---|---|
| 2026-07-11 | Billing changed | Newsletter: tiered → flat |
| 2026-07-11 | Price up | Creator: 32.50 → 390 (annual) |
| 2026-07-11 | Billing changed | Creator: tiered → flat |
Mailchimp recent price changes
| When | Event | What changed |
|---|---|---|
| 2026-08-04 | Price down | Essentials: 17.92 → 13 (monthly) |
| 2026-08-04 | Trial changed | Essentials: 14-day trial added |
| 2026-08-04 | Price down | Standard: 27.57 → 20 (monthly) |
| 2026-08-04 | Trial changed | Standard: 14-day trial added |
| 2026-05-01 | Price up | Essentials: 13 → 17.92 (monthly) |
| 2026-05-01 | Billing changed | Standard: flat → tiered |
| 2026-05-01 | Price up | Standard: 20 → 27.57 (monthly) |
Frequently asked questions
Entry pricing for Kit starts at $33/mo, while Mailchimp entry pricing starts at $13/mo. Check the interactive timeline chart above to compare plan features and seat pricing side by side.
SaasTrack has logged 96 price modifications for Kit since 2024 and 193 price modifications for Mailchimp since 2021.
Yes, creating a free account on SaasTrack allows you to set automated watchlist alerts whenever Kit, Mailchimp, or other competitors update their plans.
Yes! All historical pricing charts, active plan feature breakdowns, and change logs for both Kit and Mailchimp are 100% free to view on SaasTrack without creating an account.
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