Developer
Free
- Developer seats: 1 seat
- Project count: 1 project
- Successful models built per month: 3,000 models
dbt Labs vs Census Pricing Comparison
Comparing historical price movements, current plan features, and price change logs for dbt Labs and Census.
dbt Labs
Full dbt Labs history →19 dated pricing states tracked since 2019. Entry pricing in the latest mapped state starts at $100/mo.
Census
Full Census history →11 dated pricing states tracked since 2021. Entry pricing in the latest mapped state starts at $350/mo.
Coverage last checked dbt Labs: 2026-07-07; Census: 2026-03-04. Verify current offers on the vendors' pricing page and pricing page. Read the methodology and limitations.
Executive pricing summary
SaasTrack has logged historical pricing snapshots for both dbt Labs and Census in the Data Pipeline software category. Currently, dbt Labs entry pricing starts at $100/mo across 4 plans, while Census entry pricing starts at $350/mo across 3 plans. Over the tracking period, dbt Labs has recorded 200 price adjustments compared to 94 for Census.
dbt Labs vs Census Key Metrics Table
| Comparison Metric | dbt Labs | Census |
|---|---|---|
| Starting Entry Price | $100/mo | $350/mo |
| Active Plan Count | 4 plans | 3 plans |
| Logged Price Changes | 200 changes | 94 changes |
| Tracking Since | 2019 | 2021 |
| Market Category | Data Pipeline | Data Pipeline |
Merged Price History Chart
dbt LabsvsCensusUnified Price Chart
dbt Labs is blue. Census is orange. Filter by window and plan with the controls below.
latest · 2026-09-22
dbt Labs: Enterprise, Enterprise+ — quoted on request, never listed with a price; Census: Enterprise, Census Embedded, Platform, Custom — quoted on request, never listed with a price.
dbt Labs plans today
Starter
$100 /user/mo
- Developer seats: 5 seats
- Successful models built per month: 15,000 models
Enterprise
Contact sales
- Queried metrics per month: 20,000 metrics
- Projects: 30 projects
- Successful models built per month: 100,000 models
Developer seat count
Enterprise+
Contact sales
- Queried metrics per month: 20,000 metrics
- Successful models built per month: 100,000 models
Projects · Developer seat count
Pricing timeline19 changes since Jul 2019
Todaylive prices
Census plans today
Free Plan
Free
- Billable Destination: 1 destination
- User Seats: 5 seats
- Active Syncs: 2 syncs
- Workspace: 1 workspace
Unlimited free destinations · AI Columns
Professional
$350 /mo
$4200/yr billed yearly
- Billable Destination: 2 destination
- User Seats: 5 seats
- Active Syncs per Billable Destination: 5 syncs
- Workspace: 2 workspace
AI Columns
Enterprise
Contact sales
Census Embedded · User Seats · Enterprise Connectors · Continuous Syncs · Workspaces · Audience Hub for marketers
Pricing timeline12 changes since Aug 2020
Todaylive prices
dbt Labs recent price changes
dbt Labs change log
Census recent price changes
Census change log
| When | Event | What changed |
|---|---|---|
| 2026-03-04 | Billing changed | Professional: tiered → flat |
Frequently asked questions
Which is cheaper, dbt Labs or Census?
Entry pricing for dbt Labs starts at $100/mo, while Census entry pricing starts at $350/mo. Check the interactive timeline chart above to compare plan features and seat pricing side by side.
How frequently do dbt Labs and Census adjust their prices?
SaasTrack has logged 200 price modifications for dbt Labs since 2019 and 94 price modifications for Census since 2021.
Can I track future price increases for dbt Labs and Census?
Yes, creating a free account on SaasTrack allows you to set automated watchlist alerts whenever dbt Labs, Census, or other competitors update their plans.
Are historical price change logs free to view for dbt Labs vs Census?
Yes! All historical pricing charts, active plan feature breakdowns, and change logs for both dbt Labs and Census are 100% free to view on SaasTrack without creating an account.
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