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FullStory vs Smartlook Pricing Comparison

Comparing historical price movements, current plan features, and price change logs for FullStory and Smartlook.

10 dated pricing states tracked since 2015. Entry pricing in the latest mapped state starts at Custom / Quote.

5 dated pricing states tracked since 2017. Entry pricing in the latest mapped state starts at $31/mo.

Coverage last checked FullStory: 2026-08-04; Smartlook: 2022-06-29. Verify current offers on the vendors' pricing page and pricing page. Read the methodology and limitations.

Executive pricing summary

SaasTrack has logged historical pricing snapshots for both FullStory and Smartlook in the Analytics software category. Currently, FullStory entry pricing starts at Custom / Quote across 5 plans, while Smartlook entry pricing starts at $31/mo across 8 plans. Over the tracking period, FullStory has recorded 95 price adjustments compared to 119 for Smartlook.

FullStory vs Smartlook Key Metrics Table
Comparison MetricFullStorySmartlook
Starting Entry PriceCustom / Quote$31/mo
Active Plan Count5 plans8 plans
Logged Price Changes95 changes119 changes
Tracking Since20152017
Market CategoryAnalyticsAnalytics

Merged Price History Chart

FullStoryvsSmartlookUnified Price Chart

FullStory is blue. Smartlook is orange. Filter by window and plan with the controls below.

latest · 2026-12-07

FullStory: Custom Pricing, 500K+ sessions/mo — quoted on request, never listed with a price; Smartlook: Ultimate, Custom package — quoted on request, never listed with a price.

FullStory plans today

Free

Free
free
  • data retention: 12 months
  • sessions: 30,000 sessions

Basic analytics · Session Replay · Debugging tools

Advanced

Free
flat

Live Session Viewing · Conversion Maps · StoryAI Summaries · Retention Analysis · mobile users · Workflow and Collaboration · Mobile Analytics · Metric Alerts

Enterprise

Free
flat

Security Compliance · custom features · Data Quality Monitoring · Multi-Organization Management · AI-Powered Fullcapture · Data Ecosystem · Recommendations · sessions

Business

Free
flat
  • users: 10 users
  • sessions: 30,000 sessions

Co-Browsing · Data Management & Access · Customizable Dashboards · Heatmaps · Session Replay · Developer Tools · User Segmentation · Session Insights

Custom Pricing

Contact sales
quote
Pricing timeline10 changes since Mar 2015

Todaylive prices

Smartlook plans today

Free

Free
flat
  • Data history: 1 month

Startup

$39 /sessions/mo
tiered
  • Data history: 1 month
  • Event definitions: 4 events
  • Heatmaps: 10 heatmaps
  • Monthly sessions limit: 25,000 sessions

Business

$111 /sessions/mo
tiered
  • Data history: 3 months
  • Event definitions: 12 events
  • Monthly sessions limit: 200,000 sessions

Live chat support

Ultimate

Contact sales
quote

Custom Events · Custom Data retention

Pricing timeline5 changes since Apr 2017

Todaylive prices

FullStory recent price changes

FullStory change log
WhenEventWhat changed
2019-07-16Plan addedBusiness at 849

Smartlook recent price changes

Smartlook change log
WhenEventWhat changed
2022-12-08Limit changedBusiness · Data history: 1 month → 3 months

Frequently asked questions

Which is cheaper, FullStory or Smartlook?

Entry pricing for FullStory starts at Custom / Quote, while Smartlook entry pricing starts at $31/mo. Check the interactive timeline chart above to compare plan features and seat pricing side by side.

How frequently do FullStory and Smartlook adjust their prices?

SaasTrack has logged 95 price modifications for FullStory since 2015 and 119 price modifications for Smartlook since 2017.

Can I track future price increases for FullStory and Smartlook?

Yes, creating a free account on SaasTrack allows you to set automated watchlist alerts whenever FullStory, Smartlook, or other competitors update their plans.

Are historical price change logs free to view for FullStory vs Smartlook?

Yes! All historical pricing charts, active plan feature breakdowns, and change logs for both FullStory and Smartlook are 100% free to view on SaasTrack without creating an account.

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