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Mailchimp vs Omnisend Pricing Comparison

Comparing historical price movements, current plan features, and price change logs for Mailchimp and Omnisend.

13 dated pricing states tracked since 2021. Entry pricing in the latest mapped state starts at $13/mo.

17 dated pricing states tracked since 2019. Entry pricing in the latest mapped state starts at $11.2/mo.

Coverage last checked Mailchimp: 2026-08-04; Omnisend: 2026-07-08. Verify current offers on the vendors' pricing page and pricing page. Read the methodology and limitations.

Executive pricing summary

SaasTrack has logged historical pricing snapshots for both Mailchimp and Omnisend in the Email Marketing software category. Currently, Mailchimp entry pricing starts at $13/mo across 4 plans, while Omnisend entry pricing starts at $11.2/mo across 4 plans. Over the tracking period, Mailchimp has recorded 193 price adjustments compared to 200 for Omnisend.

Mailchimp vs Omnisend Key Metrics Table
Comparison MetricMailchimpOmnisend
Starting Entry Price$13/mo$11.2/mo
Active Plan Count4 plans4 plans
Logged Price Changes193 changes200 changes
Tracking Since20212019
Market CategoryEmail MarketingEmail Marketing

Merged Price History Chart

MailchimpvsOmnisendUnified Price Chart

Mailchimp is blue. Omnisend is orange. Filter by window and plan with the controls below.

latest · 2026-09-30

Omnisend: Custom — quoted on request, never listed with a price.

Mailchimp plans today

Free

Free
free
  • contacts: 250 contacts
  • email sends: 500 emails

1 seat · 1 audience

Essentials

$13 /mo
flat
  • contacts: 500 contacts
  • email sends: 5,000 emails

Remove Mailchimp branding · 24/7 email & chat support · Email scheduling · Limited email templates

Standard

$20 /mo
flat
  • contacts: 500 contacts
  • email sends: 6,000 emails

Automations · Robust reporting & analytics · AI writing & design tools

Premium

Contact sales
quote
  • contacts: 10,000 contacts
  • email sends: 150,000 emails

Dedicated onboarding specialist · Priority support · Unlimited seats

Pricing timeline13 changes since May 2021

Todaylive prices

Omnisend plans today

Free

Free
flat
  • Monthly emails: 500 emails
  • Contacts: 250 contacts

Standard

$11.20 /mo
tiered
  • Monthly emails: 6,000 emails
  • Contacts: 500 contacts

Pro

$41.30 /mo
tiered
  • Contacts: 2,500 contacts

Monthly emails

Custom

Contact sales
quote

Monthly emails

Pricing timeline18 changes since Sep 2018

Todaylive prices

Mailchimp recent price changes

Mailchimp change log
WhenEventWhat changed
2026-08-04Price downEssentials: 17.92 → 13 (monthly)
2026-08-04Trial changedEssentials: 14-day trial added
2026-08-04Price downStandard: 27.57 → 20 (monthly)
2026-08-04Trial changedStandard: 14-day trial added
2026-05-01Price upEssentials: 13 → 17.92 (monthly)
2026-05-01Billing changedStandard: flat → tiered
2026-05-01Price upStandard: 20 → 27.57 (monthly)

Omnisend recent price changes

Omnisend change log

Frequently asked questions

Which is cheaper, Mailchimp or Omnisend?

Entry pricing for Mailchimp starts at $13/mo, while Omnisend entry pricing starts at $11.2/mo. Check the interactive timeline chart above to compare plan features and seat pricing side by side.

How frequently do Mailchimp and Omnisend adjust their prices?

SaasTrack has logged 193 price modifications for Mailchimp since 2021 and 200 price modifications for Omnisend since 2019.

Can I track future price increases for Mailchimp and Omnisend?

Yes, creating a free account on SaasTrack allows you to set automated watchlist alerts whenever Mailchimp, Omnisend, or other competitors update their plans.

Are historical price change logs free to view for Mailchimp vs Omnisend?

Yes! All historical pricing charts, active plan feature breakdowns, and change logs for both Mailchimp and Omnisend are 100% free to view on SaasTrack without creating an account.

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