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Unlimited user seats · Destination count
Hightouch Pricing History & Price Changes
Track Hightouch or your own competitors. Get instant alerts when prices or quotas move.
17 dated pricing states tracked since 2022-07-08. Last checked 2026-05-15.
Historical coverage, not a guarantee of today's live price. See how records are sourced and validated in our research methodology, or report a correction.
Price history
latest · 2026-05-15
Plans today
Standard / Usage-based
Pay per use — no monthly fee
Enterprise security · Unlimited user seats
Pricing timeline17 changes since Jul 2022
Todaylive prices
Plan changes
Changes to what each plan costs and contains. Quota moves (storage, seats, credits) are the ones competitors rarely announce.
plan change log
| When | Event | What changed |
|---|---|---|
| 2026-05-15 | Plan added | Free at 0 |
| 2026-05-15 | Plan added | Standard / Usage-based |
| 2026-05-15 | Plan removed | Free Tier / Basic Reverse ETL |
| 2026-05-15 | Plan removed | Composable CDP & AI Decisioning |
| 2026-03-12 | Plan added | Composable CDP & AI Decisioning |
| 2026-03-12 | Plan removed | Basic Reverse ETL |
| 2026-03-12 | Plan removed | AI Decisioning |
| 2026-03-12 | Plan removed | Composable CDP |
| 2026-03-12 | Plan added | Free Tier / Basic Reverse ETL at 0 |
| 2025-09-18 | Billing changed | Composable CDP: quote → usage |
| 2025-09-18 | Limit changed | Basic Reverse ETL · User seats: 5 seats → 0 |
| 2025-08-14 | Plan added | AI Decisioning |
| 2025-08-14 | Plan added | Basic Reverse ETL at 0 |
| 2025-08-14 | Plan added | Composable CDP |
| 2025-08-14 | Plan removed | Starter |
| 2025-08-14 | Plan removed | Free |
| 2025-08-14 | Plan removed | Business |
| 2025-06-15 | Price down | Starter: 437.50 → 350 (monthly) |
| 2025-06-15 | Price down | Starter: 350 → 280 (annual) |
| 2025-01-14 | Price up | Starter: 350 → 437.50 (monthly) |
| 2025-01-14 | Price up | Starter: 280 → 350 (annual) |
| 2024-07-23 | Price down | Starter: 350 → 280 (annual) |
| 2024-07-23 | Price down | Starter: 437.50 → 350 (monthly) |
| 2024-04-20 | Price up | Starter: 350 → 437.50 (monthly) |
| 2023-11-27 | Price down | Starter: 437.50 → 350 (monthly) |
| 2023-10-22 | Plan removed | Pro |
| 2023-03-14 | Limit changed | Free · User seats: 0 → 5 seats |
| 2023-03-14 | Limit changed | Starter · User seats: 0 → 5 seats |
| 2023-03-14 | Limit changed | Pro · User seats: 0 → 5 seats |
| 2023-03-14 | Plan added | Business |
Pricing experiments
Hightouch runs pricing experiments, so the prices above may be one of several versions shown to different visitors or may contain errors. Report a wrong price.
Pricing analysis & summary
Hightouch Historical Pricing Summary
SaasTrack has maintained a continuous, verified record of Hightouch pricing since 2022-07-08. Across 17 dated observations, SaasTrack recorded 148 documented pricing and quota adjustments across 2 active plan tiers in the Data Pipeline space. Every price point and feature limit is traceable directly to captured pricing page states.
Key Pricing Events Timeline
| Date | Plan / Event | Description |
|---|---|---|
| 2026-05-15 | Plan added | Free at 0 |
| 2026-05-15 | Plan added | Standard / Usage-based |
| 2026-05-15 | Plan removed | Free Tier / Basic Reverse ETL |
| 2026-05-15 | Plan removed | Composable CDP & AI Decisioning |
| 2026-03-12 | Plan added | Composable CDP & AI Decisioning |
| 2026-03-12 | Plan removed | Basic Reverse ETL |
Frequently asked questions
Has Hightouch raised its prices recently?
SaasTrack has logged 17 pricing page snapshots for Hightouch since 2022. Check the timeline chart above for exact price points over time.
What plans are currently available for Hightouch?
Hightouch currently offers 2 active plans. Full plan features, seat costs, and quota allowances are detailed in the "Plans today" section above.
Does Hightouch offer annual billing discounts?
Use the "Monthly / Yearly" toggle on the price history chart above to compare annual discount rates against monthly subscriptions.
How does SaasTrack monitor competitor price changes for Hightouch?
SaasTrack automatically monitors Hightouch's pricing page, detecting price hikes, plan additions, quota modifications, and tier restructuring in real time.
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