Free
Free
- Active syncs: 2 syncs
Unlimited user seats · Destination count
Hightouch vs Census Pricing Comparison
Comparing historical price movements, current plan features, and price change logs for Hightouch and Census.
Hightouch
Full Hightouch history →17 dated pricing states tracked since 2022. Entry pricing in the latest mapped state starts at Custom / Quote.
Census
Full Census history →11 dated pricing states tracked since 2021. Entry pricing in the latest mapped state starts at $350/mo.
Coverage last checked Hightouch: 2026-05-15; Census: 2026-03-04. Verify current offers on the vendors' pricing page and pricing page. Read the methodology and limitations.
Executive pricing summary
SaasTrack has logged historical pricing snapshots for both Hightouch and Census in the Data Pipeline software category. Currently, Hightouch entry pricing starts at Custom / Quote across 2 plans, while Census entry pricing starts at $350/mo across 3 plans. Over the tracking period, Hightouch has recorded 148 price adjustments compared to 94 for Census.
Hightouch vs Census Key Metrics Table
| Comparison Metric | Hightouch | Census |
|---|---|---|
| Starting Entry Price | Custom / Quote | $350/mo |
| Active Plan Count | 2 plans | 3 plans |
| Logged Price Changes | 148 changes | 94 changes |
| Tracking Since | 2022 | 2021 |
| Market Category | Data Pipeline | Data Pipeline |
Merged Price History Chart
HightouchvsCensusUnified Price Chart
Hightouch is blue. Census is orange. Filter by window and plan with the controls below.
latest · 2026-06-26
Hightouch: Composable CDP & AI Decisioning, AI Decisioning, Business, Enterprise — quoted on request, never listed with a price; Census: Enterprise, Census Embedded, Platform, Custom — quoted on request, never listed with a price.
Hightouch plans today
Standard / Usage-based
Pay per use — no monthly fee
Enterprise security · Unlimited user seats
Pricing timeline17 changes since Jul 2022
Todaylive prices
Census plans today
Free Plan
Free
- Billable Destination: 1 destination
- User Seats: 5 seats
- Active Syncs: 2 syncs
- Workspace: 1 workspace
Unlimited free destinations · AI Columns
Professional
$350 /mo
$4200/yr billed yearly
- Billable Destination: 2 destination
- User Seats: 5 seats
- Active Syncs per Billable Destination: 5 syncs
- Workspace: 2 workspace
AI Columns
Enterprise
Contact sales
Census Embedded · User Seats · Enterprise Connectors · Continuous Syncs · Workspaces · Audience Hub for marketers
Pricing timeline12 changes since Aug 2020
Todaylive prices
Hightouch recent price changes
Hightouch change log
| When | Event | What changed |
|---|---|---|
| 2026-05-15 | Plan added | Free at 0 |
| 2026-05-15 | Plan added | Standard / Usage-based |
| 2026-05-15 | Plan removed | Free Tier / Basic Reverse ETL |
| 2026-05-15 | Plan removed | Composable CDP & AI Decisioning |
| 2026-03-12 | Plan added | Composable CDP & AI Decisioning |
| 2026-03-12 | Plan removed | Basic Reverse ETL |
| 2026-03-12 | Plan removed | AI Decisioning |
| 2026-03-12 | Plan removed | Composable CDP |
| 2026-03-12 | Plan added | Free Tier / Basic Reverse ETL at 0 |
Census recent price changes
Census change log
| When | Event | What changed |
|---|---|---|
| 2026-03-04 | Billing changed | Professional: tiered → flat |
Frequently asked questions
Which is cheaper, Hightouch or Census?
Entry pricing for Hightouch starts at Custom / Quote, while Census entry pricing starts at $350/mo. Check the interactive timeline chart above to compare plan features and seat pricing side by side.
How frequently do Hightouch and Census adjust their prices?
SaasTrack has logged 148 price modifications for Hightouch since 2022 and 94 price modifications for Census since 2021.
Can I track future price increases for Hightouch and Census?
Yes, creating a free account on SaasTrack allows you to set automated watchlist alerts whenever Hightouch, Census, or other competitors update their plans.
Are historical price change logs free to view for Hightouch vs Census?
Yes! All historical pricing charts, active plan feature breakdowns, and change logs for both Hightouch and Census are 100% free to view on SaasTrack without creating an account.
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